PR consultancy

Marketing consultancy

Strategic planning

Media relations

Online PR

Internet strategy

Social media

Web design


Creative photography

Issues management


Product launches


Print and design

Surveys & Research

Event management

Internal communications

Stakeholder communications

Social Media Marketing

The social media culture and social networking platforms are having a major impact on business communication as part of an overall integrated marketing strategy. A successful social media strategy therefore hinges on having a clear understanding of the marketing objectives and target audiences, as these determine which online community to target, in order to:

• Increase brand awareness
• Manage reputation, e.g. thought leadership
• Improve search engine rankings
• Increase relevant web traffic
• Increase new business enquiries

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